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Menu Design · Bar and kitchen

The Balcony Bar: food menu design for a bar in Indiranagar, Bengaluru

Hotkhana Media designed the food menu for The Balcony Bar on 100 Feet Road, Indiranagar, Bengaluru. Its 16 square pages run from bar bites and tandoor to Chinese, seafood, burgers, bao, pasta, pizza and desserts, with each section given a name and personality of its own.

Client
The Balcony Bar
Venue
Bar and kitchen
City
Bengaluru
Service
Menu Design
Delivered
16-page food menu and 4 Instagram reels
The Balcony Bar menu cover: the striped B logo in a black circle on a teal background, with the Indiranagar address below
Cover

The brief

The Balcony Bar's kitchen is wide-ranging: Indian tandoor and South Indian-style dishes sit beside Indo-Chinese, seafood, burgers, bao, pasta and pizza. The menu had to make a long list feel easy to browse over drinks, and carry the bar's playful personality from the cover to the last page.

Our approach

An opening with attitude

After the teal cover with the striped B logo, the menu opens on a full-page illustration of a woman with leafy hair against a tropical pattern, beside FOOD stacked in bold multicoloured letters. It sets the tone before a single dish is listed.

Sections with names, not labels

Each heading pairs a bold capital word with a handwritten script: Bar Bites, Balcony Munchies, Think Chinese, Seafood Edit, Pakka Local, Bao Wao, Rice Bowls. The names give guests something to talk about and make each section easy to find again.

Light and dark, with food on every spread

Pages switch between charcoal and white panels, and almost every spread includes a dish photograph, from cheesy wedges and tandoori platters to burgers, bao, pasta and pizza, so the long list never turns into a wall of text.

Choices made simple

A green or red veg and non-veg mark sits beside every dish. Where a dish comes in several versions, the price follows the choice: wedges by flavour, Pakka Local dishes by paneer, mushroom, chicken, mutton or prawn, and pasta by sauce with veg, chicken or seafood pricing.

Menu pages

Food menu title page with the word FOOD in stacked multicoloured letters beside an illustration of a woman with leafy green hair on a tropical pattern
Food menu title page with illustration
The Balcony Bar menu page of soups and salads with a tomato soup photograph and a salad bowl
Soups and salads
Bar Bites menu page listing wedges by flavour, peanut masala, egg bhurji and onion rings, beside a photo of cheesy wedges
Bar Bites
Balcony Munchies menu page with veg and non-veg starters in two columns and a photograph of a chicken starter
Balcony Munchies: veg and non-veg
Menu page of fish and prawn starters such as fish and chips and prawn skewers, beside a seafood photograph
Fish and prawn starters
Think Chinese menu page listing Indo-Chinese starters such as crispy paneer, chilli wings and Hunan chicken
Think Chinese
Seafood Edit menu page of fish and prawn dishes in Indo-Chinese sauces, with a seafood photograph
Seafood Edit
Tandoor menu page of vegetarian kebabs and tikkas with a photograph of a tandoori platter
Tandoor: vegetarian
Menu page of non-vegetarian tandoor dishes and the Pakka Local section of South Indian-style dishes priced by protein
Tandoor non-veg and Pakka Local
Burgers menu page with veg and non-veg burgers served with potato wedges, beside a burger photograph
Burgers
Bao Wao and sandwich menu page with steamed bao and panini, and a photograph of bao buns
Bao and sandwiches
Pasta menu page listing sauces with veg, chicken and seafood prices, beside a photo of pasta with garlic bread
Pasta
Pizza menu page with veg and chicken pizzas and a photograph of a pizza
Pizza
Rice Bowls menu page with fried rice, noodles, biryani and Thai curry, beside a fried rice photograph
Rice Bowls
Desserts menu page with brownie, crème caramel, gulab jamun and ice cream, beside a photo of a chocolate brownie
Desserts

Reels

Alongside the menu, four reels keep the bar busy on Instagram: bartending close-ups titled The perfect pour, a quick-cut cocktail for every day of the week, a Valentine's toast and a year-end reel welcoming 2024.

Close-ups of The Balcony Bar's bartenders pouring, straining and garnishing cocktails, titled The perfect pour
The Balcony Bar: the perfect pour
Quick cuts of a different cocktail for each day of the week at The Balcony Bar, held up by guests and staff
The Balcony Bar: a cocktail for every day of the week
Two glasses clinking across a table at The Balcony Bar, leading to a Celebrate Valentine's Day with us card
The Balcony Bar: a Valentine's toast
A year-end reel for The Balcony Bar with drinks, dishes and sparkle, ending on Cheers to the new year 2024
The Balcony Bar: cheers to 2024

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